Design

From concept to creation and critical acclaim, we work with the world’s best.

Brand strategy

Haier Care + Protect

Total Global Brand relaunch: becoming an iconic B2B2C professional reference

Design Group Italia and Haier have worked together to completely reposition Care+Protect, a leading home-professional brand.

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Plasmon Nutri-Mune

Boosting the new identity of the range

Kraft Heinz reached our brand design department out to revamp the entire Nutri-Mune range to express Plasmon’s core design equities and easily communicate the functional benefits of the product.


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The Retreat at Blue Lagoon Iceland

Comprehensive design for the ultimate luxury destination

To add a new facet to the wellness experience, Blue Lagoon, a fast-growing spa destination for sustainable luxury in Iceland, called on us to design a new luxury hotel, Michelin-starred restaurant and spa descending 3 meters into the volcanic earth.

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Vök Baths

A destination submerged in sustainable experiences

Embracing an integrated approach spanning from interiors to strategy and branding, we channeled territory and tradition into a sustainable experience at Vök Baths.

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Into the Glacier

Breaking the ice with a wild experience

Setting off for an adventurous endeavor with Into the Glacier, the world's largest man-made ice tunnel, we transformed the company's corporate branding and logo design. With a streamlined and coordinated approach, our creative team helped inspire travelers to visit the Icelandic destination.

Neovision

Brand strategy and retail healthcare with a crystal clear vision

Defining a design strategy for the inauguration of the first private chain of franchised eye clinics in Italy, we teamed up with Neovision to unveil unique retail healthcare spaces with a 20/20 vision. With new branding taking an innovative approach to eye care, treatments and illness prevention under Dr. Buratto are flanked by fresh service and spatial experiences.

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