Design

From concept to creation and critical acclaim, we work with the world’s best.

Fast-moving consumer goods

Plasmon Limited Edition

Banana Biscuit limited edition: a new world of tastes

The partnership between Design Group Italia and Plasmon – iconic brand of the Kraft Heinz Group - continues.

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Plasmon NutriPRO

Entering a new channel, pioneering a new category

Our brand design team supported Plasmon in achieving a key goal: entering  the pharmacy and para-pharmacy channels.

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Plasmon BIO

A new launch strategy, a new packaging identity, a new high-quality range to go organic!

Design Group Italia and Kraft Heinz have defined a new strategy to help the Plasmon Brand enter and establish relevance in the organic market.

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Unilever

A long partnership of innovation and brand guardianship in oral care

We have worked closely with Unilever’s Oral Care Division since 1997. Teaming up with the Product Innovation Division and providing support in every area, we have become a key trusted partner.

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Pepsico VIP Hospitality

Envisioning a special welcome at UEFA Champions League Final

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Di Bruno Bros

A premier gourmet identity for the Philadelphia based private label

The Philadelphia iconic and historic destination for specialty food amateurs  Di Bruno Bros called on our NY creative team to create its new packaging identity. The result is a clear yet evocative visual language bridging Di Bruno core values with existing and future products.

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Pepsico Mix It Up

Milan Design Week 2017

An immersive design project to cheerfully engage the widest target.

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Lay’s and Pepsi Black

Lay’s and Pepsi Black at Champions Festival Madrid

Creating an amazing, interactive stand to engage fans with brands.

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Nipiol

More than simple packaging, a fairy-tale story

The solid strategic partnership between DGI and Kraft Heinz - aimed at repositioning the main brands of the Group's portfolio - continues with the complete relaunch and rebranding of Nipiol: a historic icon and reference in the baby-food segment within the Italian market.

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