From concept to creation and critical acclaim, we work with the world’s best.
The partnership between Design Group Italia and Plasmon – iconic brand of the Kraft Heinz Group - continues.
Our brand design team supported Plasmon in achieving a key goal: entering the pharmacy and para-pharmacy channels.
Design Group Italia and Kraft Heinz have defined a new strategy to help the Plasmon Brand enter and establish relevance in the organic market.
Our Product and Brand Design teams partnered with Holmer Foods to shape new eating opportunities.
Shaping new opportunities for the Santa Lucia brand of mozzarella.
The Philadelphia iconic and historic destination for specialty food amateurs Di Bruno Bros called on our NY creative team to create its new packaging identity. The result is a clear yet evocative visual language bridging Di Bruno core values with existing and future products.
DGI and Kraft Heinz continue their strategic partnership facilitating the evolutionary path of the Plasmon brand and portfolio.
The solid strategic partnership between DGI and Kraft Heinz - aimed at repositioning the main brands of the Group's portfolio - continues with the complete relaunch and rebranding of Nipiol: a historic icon and reference in the baby-food segment within the Italian market.
As part of the Kraft Heinz family, the goal was to usher the brand into the 21st century, outlining a strategy for the brand to reach a new generation of consumers with a well-organized, easy-to-understand product portfolio with a powerful shelf impact. Refreshing the packaging design to reinforce and reaffirm the brand’s position as an industry leader, the new visual identity is modern, clear and powerful. In addition, we extended the brand to reach entirely new markets to fuel further growth.
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