Edgardo Angelini
Partner, Managing Director
Edgardo Angelini received his bachelor’s in Industrial Design at the Istituto Superiore per le Industrie Artistiche in Rome and his master’s in Industrial Design from the Domus Academy in Milan.
Embracing a concrete yet visionary design approach, he has brought customized, people-centered solutions to companies/clients like ABB, 3M, Unilever, Vimar, Enel and Negri Bossi. His work has garnered widespread recognition, including several prestigious Compasso d’Oro awards, and is consistently featured in Italian and international media. As a member of the ADI (Italian Association of Industrial Designers), he has also served as a juror for the International Compasso d’Oro competition.
Angelini is currently a lecturer and a member of the advisory board at the Politecnico di Milano, and has previously held positions at IED and the Istituto Superiore per le Industrie Artistiche in Rome.
Peter Newbould
Partner, Chief Innovation Officer
Peter Newbould studied Mechanical Engineering and Management at the University of Birmingham and Industrial Design Engineering at the Royal College of Art in London. He also holds a Global Executive MBA from SDA Bocconi, in Milan.
With experience guiding Fortune 500 companies like PepsiCo, ABB, Unilever, 3M and Visa, today Peter uses the designer’s toolkit to help businesses confront diverse challenges, from delivering innovative customer experiences to achieving operational excellence and sustainable transformations.
Sigurdur Thorsteinsson
Partner, Chief Design Officer
Sigurdur Thorsteinsson received his bachelor’s in Industrial and Product Design from the Istituto Europeo di Design in 1992, joining Design Group Italia the same year before making partner in 1993.
Deftly navigating design projects spanning from the healthcare sector to food and travel destinations, his clients have included Blue Lagoon Iceland, Pepsico, Design Holding, B&B Italia, ABB, 3M, Unilever, and Unicef. Lauded with dozens of awards, including the Compasso d’Oro, numerous Red Dots, and iFs, his work is continually featured in international outlets like Dezeen, Wallpaper, Financial Times, and Time magazine.
Splitting his time between Milan and Reykjavik, Thorsteinsson spearheaded the first Icelandic national design policy and has lectured worldwide at academic institutions from MIT to IED and the Politecnico di Milano.
