Design

From concept to creation and critical acclaim, we work with the world’s best.

Space design

Under The Surface

The immersive installation for Salone del Mobile 2024

Our Space Design team, with artist Emiliano Ponzi and the Data Visualization studio Accurat, conceived and realized "Under The Surface", the special installation for Salone del Mobile.Milano!

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Amplifon Store

An engaging visual merchandising system. 

Design Group Italia partnered with Amplifon to rethink the visual merchandising system of the company's concept store.

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Louis Poulsen

A new immersive showroom

Our space design team teamed up with Louis Poulsen to create a space that elegantly blends the company's product portfolio with the people working and living in and around the venue.

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Pepsico VIP Hospitality

Envisioning a special welcome at UEFA Champions League Final

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B&B Italia in Copenaghen

Setting the stage for new luxury retail experiences

Design Holding, the world’s largest group in the luxury furniture industry, tasked us with the design of their first showroom featuring all of the group’s premium Italian and Danish heritage design brands—B&B Italia, Maxalto, Azucena, Arclinea, Flos and Louis Poulsen—under one roof.

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Flos

Flagship store in Copenaghen

Defining an entirely new retail concept to present the best Italian lighiting solutions within a Scandinavian interior design style.

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Pepsico Mix It Up

Milan Design Week 2017

An immersive design project to cheerfully engage the widest target.

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Generali Energy Hub

Embracing corporate wellness through workplace design

Generali, one of the largest global insurance and asset management providers, turned to us for the design of their Energy Hub, a space dedicated to workplace wellness on the third floor of the Generali Tower, the company’s Italian headquarters located in CityLife, Milan.

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Tostitos

Phygital experience at a pre-game party

Teaming up with PepsiCo for the Super Bowl, we helped create an engaging and expressive branded space for Tostitos. Elaborating the phygital experience, interactive activities sparked memorable moments in the temporary social hub for game-day fans. Working from a user-centered design, we delivered on Tostitos' brand promise of "Making life a party".

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