Design

From concept to creation and critical acclaim, we work with the world’s best.

Retail​

Amplifon Store

An engaging visual merchandising system. 

Design Group Italia partnered with Amplifon to rethink the visual merchandising system of the company's concept store.

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Louis Poulsen

A new immersive showroom

Our space design team teamed up with Louis Poulsen to create a space that elegantly blends the company's product portfolio with the people working and living in and around the venue.

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B&B Italia in Copenaghen

Setting the stage for new luxury retail experiences

Design Holding, the world’s largest group in the luxury furniture industry, tasked us with the design of their first showroom featuring all of the group’s premium Italian and Danish heritage design brands—B&B Italia, Maxalto, Azucena, Arclinea, Flos and Louis Poulsen—under one roof.

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Flos

Flagship store in Copenaghen

Defining an entirely new retail concept to present the best Italian lighiting solutions within a Scandinavian interior design style.

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Blue Lagoon Iceland

Bringing brand experiences to life in the realm of retail

As part of the redesign for the overall retail concept of Blue Lagoon Iceland, we updated the flagship store located in Grindavík, to embody the Blue Lagoon brand. Physically translating the company’s core values and identity, the retail space now welcomes visitors with a full-fledged omnichannel brand experience.

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B&B Italia in Miami

A phygital luxury retail experience

Bridging the digital dimension with physical showrooms and retail outposts, we developed a holistic ecosystem opening up new opportunities for customer care, innovative services and upselling strategies.

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Blue Lagoon Iceland

Reinforcing retail spaces for a spa destination

We redesigned the new flagship retail for Blue Lagoon Iceland, one of the great spa destinations of the world, including the Ritual Bar, an entirely new retail concept to build a relationship with customers.

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3M Customer Innovation Centers

Designing better relationships

In a global collaboration, 3M relied on us to craft 12 international showrooms engaging and interacting with clients to highlight the brand not only as a technology supplier, but also as a reliable partner forging innovative and sector-specific solutions. From Sweden to South Africa and Saudi Arabia, our creative teams tailored each international hub to encompass a vast variety of industries with detailed portfolios.

Neovision

Brand strategy and retail healthcare with a crystal clear vision

Defining a design strategy for the inauguration of the first private chain of franchised eye clinics in Italy, we teamed up with Neovision to unveil unique retail healthcare spaces with a 20/20 vision. With new branding taking an innovative approach to eye care, treatments and illness prevention under Dr. Buratto are flanked by fresh service and spatial experiences.

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