Design
From concept to creation and critical acclaim, we work with the world’s best.
Plasmon
Expanding business opportunities while improving brand longevity
DGI and Kraft Heinz continue their strategic partnership facilitating the evolutionary path of the Plasmon brand and portfolio.
DiscoverPlasmon Total Rebranding
Nourishing tomorrow, today
As part of the Kraft Heinz family, the goal was to usher the brand into the 21st century, outlining a strategy for the brand to reach a new generation of consumers with a well-organized, easy-to-understand product portfolio with a powerful shelf impact. Refreshing the packaging design to reinforce and reaffirm the brand’s position as an industry leader, the new visual identity is modern, clear and powerful. In addition, we extended the brand to reach entirely new markets to fuel further growth.
DiscoverPlasmon Nutri-Mune
Boosting the new identity of the range
Kraft Heinz reached our brand design department out to revamp the entire Nutri-Mune range to express Plasmon’s core design equities and easily communicate the functional benefits of the product.
Sella & Mosca
Pouring potential into a prestigious portfolio
For over 100 years, Sella & Mosca has been a bastion of Sardinia’s wine culture with an iconic and internationally renowned portfolio. With a time-tested, prestigious product, the label needed a new brand strategy and packaging to match, upholding and promoting an extensive heritage. Modernizing the design language and organizing the product hierarchy, we matched the winery’s gamut of offerings to individualized target markets, bringing out the best of the Italian brand’s portfolio.
Lay’s
Strategic packaging unlocking global potential
Coordinating packaging design across all regions, we helped PepsiCo Lays to define their product lines within the vast Lay's portfolio, expanding their organization and differentiation. In doing so, we unlocked the power of a global masterbrand, rebuilding their creative consistency.
Unilever Domestos
Crafting a fresh feel for a new spin on cleaning
Together with Domestos, we created a fresh new packaging design to encompass an entire line of cleaning products for the bathroom, while also upholding the brand's visual identity.
Vallelata
Packaging to uphold a premium Italian food brand
Honoring Italian tradition, we teamed up with Vallelata, the premium line in Galbani's portfolio of fresh cheeses, to design a continuously updated and extended series of packaging expressing the brand's values of authenticity and impeccable quality.
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