Bringing high-quality healthcare directly to customers, DOC 24 is an app offering 24/7 healthcare services for both individuals and companies. Ready to expand and become a true source of daily support in people’s lives, they turned to us for the expertise and equipment to succeed in a growing telemedicine market. Crafting a new digital and visual language, we improved interaction with digital touchpoints and extended the project to a multi-platform service also available via web. Through extensive research and usability testing, we helped connect DOC 24 directly with patients in record time.
Shaping the experience between patients and telemedicine, the interface communicates data with a friendlier approach breaking down barriers towards digital healthcare.
Our extensive user research including both field observation and interviews helped us understand real user needs, redefine services offered, improve usability, and finally, to develop an effective, communicative and engaging platform.
“Identifying gaps through research with real users is a precious opportunity and fuel for innovation.”
Digital Product Design Director
A new design system to empower the DOC 24 brand
The new DOC 24 look and feel expresses the fresh, clear and friendly DOC 24. It facilitates adoption for the users and reduces the distance between doctor and patient, while remaining professional enough for the B2B market.
Scalable across all touchpoints, the design system builds DOC 24’s brand and helps keep consistency in the various interactions, paving the way for further market growth.
“The project we began was both intense and important, and it allowed us to analyse DOC24 through a new lens. Design Group Italia’s team support was crucial in further developing every aspect, even those that we had overlooked, and in clarifying many elements that then led to defining the overall new design. Design Group Italia ability to fully grasp the product was truly fundamental, not to mention your ability to give life to our ideas when it came to the new look of DOC24.”
Guja Ventura Marketing Manager International Care Company S.p.A.
A full web, mobile first environment to foster clients’ choices.
Italian spas and resorts market leader QC Terme asked us to design a sleek, responsive, totally satisfying web experience. Our UX, UI, service design and digital teams have put their skills in good use to create a functional web ecosystem aimed at guiding million visitors in a world of endless services and able to provide an extremely user-friendly booking system. Extending the brand experience to the digital side, smoothly and seamlessly, is one of the design challenges our team loves to meet with.
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Tasked with contextualizing the technology of a first generation security device based on radar technology, we partnered with Inxpect to bring their safety sensor into real-world situations through a companion app.