Design

From concept to creation and critical acclaim, we work with the world’s best.

Amplifon Store

Amplifon Store

An engaging visual merchandising system. 

Design Group Italia partnered with Amplifon to rethink the visual merchandising system of the company's concept store.

Haier

    Haier

    Redefining packaging to boost culinary and tech appeal

    Haier, a global leader in home appliances, partnered with our Brand Design team to revamp the packaging of its small appliance lines.

    GocciaBlu 

      GocciaBlu 

      Thirst to stand-out, style in drinking

      We collaborated with Togni to relaunch the historical brand of water “GocciaBlu” through a total rebranding.

      GocciaBlu “Gala”

        GocciaBlu “Gala”

        Style of Drinking, at a higher level.

        A complementary strategy for the super-premium segment of Togni's water portfolio

        Chicco

        Chicco

        Weaning Range

        A new contemporary style through a cross-disciplinary approach.

        Homa

        Homa

        A new approach to customization.

        Sperlari

        Sperlari

        Renewing an iconic italian love-Brand for tomorrow

        Sperlari Candies

        Sperlari Candies

        Bringing joy to every day

        Amplifon Packaging Experience

        Amplifon Packaging Experience

        Elevating product shopability and retail engagement

        Design Group Italia has teamed up with Amplifon to simplify their entire visual global strategy. Complementing the strategic revamp we also redesigned Amplifon’s Cube, an iconic item on the hearing aid market.

        Plasmon Total Rebranding

        Plasmon Total Rebranding

        Nourishing tomorrow, today 

        As part of the Kraft Heinz family, the goal was to usher the brand into the 21st century, outlining a strategy for the brand to reach a new generation of consumers with a well-organized, easy-to-understand product portfolio with a powerful shelf impact. Refreshing the packaging design to reinforce and reaffirm the brand’s position as an industry leader, the new visual identity is modern, clear and powerful. In addition, we extended the brand to reach entirely new markets to fuel further growth.

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