DMI Design Management Conference

We are proud to announce that our service designers Sonia Balduzzi and Gea Sasso will run a breakout session on the occasion of DMI Design Management Conference! April 4–7.

“Participating in the DMI conference will be a valuable opportunity for us to meet with distinguished professionals: we will bring our design methodologies to discussions with management figures who, like us, believe that design is one of the pillars of innovation. We look forward to guiding conference participants into the world of strategic sprints and revealing its secrets.”

According to their statement, our service designers will explore the new approach to the design sprint methodology that Design Group Italia has developed, one that helps clients generate deeper insights, more powerful proof of concept, and better internal team alignment. It is going to be a full immersion in how design and innovation management are helping companies make fundamental changes in the way they deliver value.

As the longest standing global institution of its kind, DMI holds an exclusive position in the Design and Design Management landscape. For 40 years, DMI has been an active advocate for the strategic value of Design. The organization brings together educators, researchers, designers, and leaders from every design discipline, every industry, and every corner of the planet to facilitate transformational organizational change and design driven innovation.  Find more about the Design Management Institute at




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