As designers trained to work for a wide variety of industries, we have developed a range of professional skills that prove particularly effective in front-end innovation and research. Together with our clients, we explore new areas, quickly capturing the key drivers and constraints, identifying people’s functional and emotional needs. Then we develop concrete, convincing, and desirable solutions by connecting those needs to technological opportunities and clear value propositions.
We partner with our client’s marketing and R&D teams to make their NPD processes faster and more effective. Our collaborative methodology is based on co-design and it allows us to fully exploit the client’s wealth of knowledge and develop ideas that make sense for people, the brand, and the business.
Together, we develop new value propositions, brand and portfolio strategies, and food and packaging ideas.
Our network of food technologists, packaging suppliers, and food suppliers enables us to identify and develop food and packaging innovations that are relevant for our clients.